I was just trying to copy Bon Jovi and give it my all, Gronkowski tells EW.
To nail down Bon Jovis look, the all-world player pointed to one attribute.
The hairdo, he adds.

I couldnt go with my normal hair, so the hairdo sells it right away.
In some moments, it feels like Im really a rock star singer, he adds.
Doing the commercial made me feel like I was in the moment of it.
ENTERTAINMENT WEEKLY: When you heard you were on the cover ofMadden, how did you react?
ROB GRONKOWSKI:It was shocking, like a dream come true.
Growing up as a kid, you always played video games.
Its a dream come true.
Just to be in the video game the first couple of years was outstanding.
Now being on the cover is just an honor and a dream come true.
Its super special to be on the cover with all the other football players that have done it before.
Did you have intenseMaddengames with your four brothers?
Growing up, we had all the matchups verse each other.
We tried to find the cheat code way to keep racking up the points verse each other.
It always ended up in throwing controllers at each other.
How often do you playMaddennowadays?
Every once in a while.
How did the music video come together?
Maddenjust came up with the idea, and we collaborated together, and it just sounded fantastic.
Are you personally a Bon Jovi fan?
Yes, definitely a Bon Jovi fan.
Actually, hes around practice sometimes couple games, too, every year.
He was super pumped about it, and I was super excited to tell him.
Did you get to contribute to the lyrics?
I had some say in the lyrics.
If you hear the song, I feel like it goes super well together.
Its not serious; its funny and brings out the best in the video.
How would you rate your singing ability?
Oh man, I dont know.
Id say a little average, just average.
Were you able to snag any souvenirs from the set?
I need to get that.
I need to askMaddento ship that to me.
I need the guitar, too.
I dont really have any souvenirs, but I just love the commercial, so thats my souvenir.
If you had to do this again, what song and video would you pick?
I feel like that would be a really fitting song to do it to.