There was an embargo on reviewing the movie, Plumb wrote.
No one was supposed to post a review until a few hours before its premiere.
But there were five reviews up, one byVariety, and it was two more days till the premiere.

Credit: Davi Russo
The critics had broken the embargo.
They were testing their words like North Korea testing atomic bombs.
Look what I can do, they seemed to say.
Oceansopened over Labor Day weekend to an underwhelming $4.8 million over three days.
Through Sept. 15, it has made $10.4 million domestically.
Did these critics have an allergy to vulnerability?
Maybe hankies are out of fashion, but what about an emotional cleanse?
The critics are killing off genres like hunters with the dodo bird.
A lot of us love dodos.
Read Plumbs full essayhere.