Get to know Jay Som, Bailey Bryan, Porter Ray, and Alex Lahey.
Whos topping the charts, going viral, and ruling our earbuds?
Each month, EWs introducing the freshest music talent you have to hear now.
Credit: Burak Cingi/Redferns; Jay Scroggins; Cara Robbins
Below, get to know Jay Som, Bailey Bryan, Porter Ray, and Alex Lahey.
But she expanded her following in 2016, opening forMitskion her national tour and reissuingTurn Intoafter signing to Polyvinyl.
Key Track:Baybee, an addictive jam that blends Dutertes loves of 80s-inspired synth-pop and melodic indie-rock.
And I lost 15 pounds and I grew two inches; I didnt feel like myself.
The results of that soul-searching are all found on the cotton-candy sweet anthem.
For me, the song was really just things that I needed to hear, she says.
I wanted do that in a way thats real and encouraging to other people.
I love music because I think it can be used to make other people feel understood.
Thats my goal with writing songs.
If youre on the east coast, you have a Jay Z or a Nas or a Biggie Smalls.
If youre on the west coast, you have Tupac.
For us, we had Sir Mix-a-Lot.
Claim to Fame:Sub Pop isnt exactly known for its hip-hop roster.
The label currently boasts Sleater-Kinney and Beach House and previously launched the careers of Nirvana and The Shins.
Were this untapped resource!
Its like an autobiography, he says.
I wanted to touch on topics that Id skimmed the surface of before.
Key Track:Arithmetic, a clattering cut that features a guest appearance from the dexterous Seattle MC Cashtro.
Lahey says the confessional approach comes easy.
Lahey will also hit the road with Blondie and Cyndi Lauper for a stretch of Australian dates in April.
Nolan Feeney
For more emerging artists, revisit EWsFebruary slateof Breaking Bigs.
