Why Starz risked fan ire and screened theOutlanderpremiere at Comic-Con
“I just wish that we all would have the same opportunity,” wrote fan Deborah J. Devine. Adds Leisa Marelli, “I’m VERY disappointed that you all chose to do that. Not the best marketing move.” It’s not exactly unprecedented to screen a full episode at Comic-Con. For mega-genre hits likeGame of ThronesorThe Walking Dead, the networks only offer up exclusiveteasers. “Mixed bag,” says one high-profile marketing exec at a broadcast web connection....